It is well known that it is not sufficient for a good ranking to only have an optimized website for the keywords. More important are links from other sites to your website. There are different types of links and it is always clever to understand something about it.

You can exchange links with another website. For that reason you contact the webmaster and offer him a link. You get a backlink pointing from his site to your site if he agrees. Because both websites link to each other there are Two Way Links or reciprocal links. You should make sure that you get links from related sites, it will be better loved by Google. The best links are links from your competitors because they are most related. But you would rather sell your own product and do not want to recommend the product of your competitors. more..getting many backlinks

By the way a Two Way Link is not very important for a good position in Google, sure it is still better than no link. Google likes One Way Links. Thats a link pointing from the other website to your website, and you don’t link back to the other site. You can get such links from web directories. But they contribute less and less to a good ranking. Since they are very related, One Way Links from your competitors would be yet again the best. You sure have problems to find someone who gives you a link for nothing in return.

However if you have two partners B and C, you can proceed differently. You (A) link to B and B links to C and not back to A. C gets a link from B and in return links to A. Everybody gets an incoming link, but for which there is no direct outgoing link. All are linked in a triangle: A -> B -> C -> A. Google sees only incoming One-Way Links, that’s the best for the ranking. more..increase your pagerank with LinkNetworks

So with intelligent linking you can achieve better ranking if you have many websites. But if you have only one or two websites? One Solution are Link Networks. Thousands of websites of the members are linked together. For a low monthly fee, the three- or polygonal linking takes place over the network. more..increase your pagerank

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